"'Fans of Love' is the next powerful and timely part of our ongoing 'Love Has No Labels' campaign," said Nick Law, vice chairman, global chief creative officer, R/GA, in a statement.
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The Ad Council's latest iteration of its multiple award-winning "Love Has No Labels" campaign reinvents the tradition of the "kiss cam" used at big sports games for a new, more tolerant generation.
Released in time for Valentine's day, "Fans of Love" was filmed at the NFL Pro Bowl in Orlando in January -- the location particularly signifcant given last year's mass shooting at the LGBT Pulse club in the city.
The video starts with a roving fan camera scanning the crowd for embracing couples to feature on the big screen.
However, the camera readjusts the frame, to focus not so much on traditional male/female couples, but on same sex couples, families, peoples of different races, religions, genders, sexualities, abilities and ages.
Today’s oral hygiene must be about more than just telling patients to brush and floss. Inflammation leads to oral and systemic ramifications.
Successful interruption of the microscopic etiology is essential to eliminate the risk to oral and overall health.
After you have registered with your local or state affiliate, enroll as a candidate in the CAM program.
Enroll in the Program You can also earn your CAM credential online on a schedule that works for you.
Most people do not want to leave their dentists on a whim, which provides practices with a window of opportunity that many other businesses don’t enjoy.